And We’re Live!
What started as a dream is now a reality.
As you sit and read this blog, you unknowingly contribute to a decade-long journey that has led to the birth of Natelle.
Natelle, a self-taught designer born in London and raised in Birmingham. After attending university in Manchester, where she studied Website Development, Natelle spent years working in digital marketing and tech. However, in October 2023, she took a leap of faith, leaving her role as a Product Manager to pursue her true passion—fashion.
Natelle decided to turn what had been a much-loved hobby into a career. After months of planning, researching, building connections, and refining designs, the Natelle brand has officially launched!
Our mission
At Natelle, our mission is simple: to create unique, timeless, and high-quality garments while supporting and empowering women worldwide. Our mantra, “Made for today’s women, and passed on to tomorrow’s,” reflects our commitment to crafting occasion wear that isn’t just fashionable today, but heirloom-worthy for the future.
Purposeful purchasing & sustainability
We don’t believe in mass production. Each piece is made-to-order in the UK, ensuring minimal waste while promoting sustainability. Our focus is on purposeful purchasing—we prioritise quality over quantity. Every garment is crafted using premium quality fabrics that stand the test of time, designed to be loved and worn for years to come.
Our goal is to create clothing that tells a story. From birthday outfits to gala dresses, we design for the conscious fashion lover who seeks standout pieces that combine elegance and longevity.
Supporting women
We are committed to the community that supports us—women. Each year, we partner with a charity that focuses on women’s causes, donating 5% of every purchased item to make a meaningful impact.
For our first year of trading, we’re proud to partner with Wellbeing of Women, the only UK charity funding research into women’s reproductive and gynecological health. Learn more about our charity commitment here.
Join us on this journey
The Natelle brand is more than just fashion—it’s a movement towards purposeful, ethical, and sustainable luxury. We’re beyond excited to have you on this journey with us. As our community grows, so do our plans, and we can’t wait to share them with you!
Welcome to Natelle. This is just the beginning.
— The Natelle Team